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Case on How to Improve of Supply Chain Productivity

Siti Noraini, Abdul Malek (2017) Case on How to Improve of Supply Chain Productivity. In: Collection of Teaching Cases for Business Administration Studies. Penerbit UMP, Kuantan, Pahang, pp. 11-17. ISBN 978-967-2054-50-4

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Efficient supply chain management is crucial for survival and success in a stormy world. “Supply chain management is about developing a process to respond to the different requirements of each customer. Customers are driving suppliers' practices. Being successful requires logistics effectiveness. Supply chain management should be an integral part of the company's drive and direction. Its represents the way to customer retention and growth, competitive advantage and profitability. Successful supply chains have top management approval and support”(

Item Type: Book Section
Uncontrolled Keywords: Industrial management; case studies; problem solving; business; supply chain
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Faculty/Division: Faculty of Industrial Management
Depositing User: Noorul Farina Arifin
Date Deposited: 15 Nov 2017 01:04
Last Modified: 15 Nov 2017 01:04
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