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Pane, Angelina and Fernando, Yudi and Ikhsan, Ridho Bramulya and Mergeresa, Fineke and Fernando, Erick and Prabowo, Hartiwi (2024) The influence of brand trust on customer purchase behavior : Mediating digital interactions on instagram. In: 2024 IEEE International Conference on Interdisciplinary Approaches in Technology and Management for Social Innovation, IATMSI 2024. 2nd IEEE International Conference on Interdisciplinary Approaches in Technology and Management for Social Innovation, IATMSI 2024 , 14-16 March 2024 , Gwalior. pp. 1-6.. ISBN 979-835036052-3 (Published)