Muhamad Idaham, Umar (2013) Freemium Business Model: The Darkside of free stuff. Bit@FSKKP . p. 12. ISSN 1985-7969 (Unpublished)
|
PDF
Freemium Business Model - The Darkside of free stuff-Bit@FSKKP 2013_Part 4.pdf - Published Version Download (409kB) | Preview |
Abstract
In-app purchasing was introduced to the market during the early 2010. The definition of the term in-application (or in-app) is activities or transactions that are being done within the application. The definition of the word purchase is to acquire (something) by paying for it. The term of “in-application purchase” are digital goods which, when bought from within an app, often either unlock new features, enable the user to skip mundane tasks or provide additional content. In-app purchase is closely related with the term Freemium. The origin of the term Freemium is a combination of the words "ʺfree"ʺ and "ʺpremium"ʺ used to describe a business model that offers both free and premium services.
Item Type: | Bulletin |
---|---|
Subjects: | T Technology > T Technology (General) |
Faculty/Division: | Faculty of Computer System And Software Engineering |
Depositing User: | Ms. Nurezzatul Akmal Salleh |
Date Deposited: | 07 Mar 2017 03:00 |
Last Modified: | 07 Mar 2017 03:00 |
URI: | http://umpir.ump.edu.my/id/eprint/16996 |
Download Statistic: | View Download Statistics |
Actions (login required)
View Item |