Measuring Website Usability Construct as Second Order Construct in Website Usability Model

Nur Sukinah, Aziz and Adzhar, Kamaludin (2018) Measuring Website Usability Construct as Second Order Construct in Website Usability Model. Advanced Science Letters, 24 (10). pp. 7727-7731. ISSN 1936-6612. (Published)

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Abstract

Usability is one of the important factors that determine the successfulness of a web site. There are many elements for website usability such as learnability, interface, efficiency and many more. Therefore, it makes the model of website usability become complex. This study analyzes the website usability as second order construct in the model. Most of the previous works list the website usability and the model for website usability in hierarchical model. This study identifies the major elements in website usability from the previous studies and usability standards. The study identified effectiveness, efficiency, learnability, navigation, content, interface design and accessibility as elements in the website usability. About 654 data from respondents are analyze using PLS-SEM approach. The result shows that model which is include website usability model as second order are significant to satisfaction and intention to use elements.

Item Type: Article
Additional Information: JCR® Category: Multidisciplinary Sciences. Quartile: Q2
Uncontrolled Keywords: Website usability, second order, PLS-SEM
Subjects: Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Q Science > QA Mathematics > QA76 Computer software
Faculty/Division: Faculty of Computer System And Software Engineering
Depositing User: Dr. Adzhar Kamaluddin
Date Deposited: 28 Mar 2018 01:31
Last Modified: 27 Nov 2018 00:57
URI: http://umpir.ump.edu.my/id/eprint/20881
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