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The Effect of Sustained use of Cloud-Based Business Services on Organizations' Performance: Evidence from SMEs in Malaysia

Al-Sharafi, Mohammed A. and Abu-Shanab, Emad A. and Ruzaini, Abdullah Arshah and Alajmi, Qasim (2019) The Effect of Sustained use of Cloud-Based Business Services on Organizations' Performance: Evidence from SMEs in Malaysia. In: 5th International Conference On Information Management (ICIM 2019), 24-17 Mac 2019 , Universisty of Cambridge, UK. .

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Abstract

Over the decade Cloud-Based Business Services (CBBS) has emerged as a technological trend utilized in businesses towards improving the deployment of Information Communication Technology (ICT) services for competitive advantage. But, findings from prior studies suggest that there are issues related to service inconsistency which affects the effect of ICT initiatives adoption and usage in organization’ performance. Therefore, this study aims to examine the link between the sustained use of cloud-based business services and the perceived benefits of these technologies, by analyzing their effects on financial as well as non-financial benefits. Accordingly, Partial Least Squares approach to Structural Equation Modeling (PLS-SEM) was employed to evaluate the measurement model and related hypotheses. The population sample for this study consists of 415 Small and Medium-size Enterprises (SMEs) in Malaysia from various sectors. Respectively, results from this study indicate that the sustained use of CBBS is a key constituent that is required in order to promote and enhance organizational performance of SMEs in Malaysia.

Item Type: Conference or Workshop Item (Lecture)
Uncontrolled Keywords: Cloud-Based Business Services, Organizations' Performance, Small and medium-sized enterprises, Financial Performance, Non-Financial Performance.
Subjects: Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Faculty/Division: Faculty of Computer System And Software Engineering
Depositing User: Noorul Farina Arifin
Date Deposited: 01 Apr 2019 03:55
Last Modified: 01 Apr 2019 03:55
URI: http://umpir.ump.edu.my/id/eprint/24660
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