Blending big data analytics: review on challenges and a recent study

Fairuz, Amalina and Targio Hashem, Ibrahim Abaker and Azizul, Zati and Fong, Ang Tan and Ahmad Firdaus, Zainal Abidin and Imran, M. and Nor Badrul, Anuar (2020) Blending big data analytics: review on challenges and a recent study. IEEE Access, 8 (8737669). pp. 3629-3645. ISSN 2169-3536. (Published)

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Abstract

With the collection of massive amounts of data every day, big data analytics has emerged as an important trend for many organizations. These collected data can contain important information that may be key to solving wide-ranging problems, such as cyber security, marketing, healthcare, and fraud. To analyze their large volumes of data for business analyses and decisions, large companies, such as Facebook and Google, adopt analytics. Such analyses and decisions impact existing and future technology. In this paper, we explore how big data analytics is utilized as a technique for solving problems of complex and unstructured data using such technologies as Hadoop, Spark, and MapReduce. We also discuss the data challenges introduced by big data according to the literature, including its six V’s. Moreover, we investigate case studies of big data analytics on various techniques of such analytics, namely, text, voice, video, and network analytics. We conclude that big data analytics can bring positive changes in many fields, such as education, military, healthcare, politics, business, agriculture, banking, and marketing, in the future.

Item Type: Article
Additional Information: Indexed by Scopus
Uncontrolled Keywords: Big data analytics; Data analytics; Deep learning; Machine learning.
Subjects: Q Science > QA Mathematics > QA76 Computer software
Faculty/Division: Faculty of Computer System And Software Engineering
Depositing User: Ms. Puteri Nazihah Hairi
Date Deposited: 29 Jun 2020 07:43
Last Modified: 29 Jun 2020 07:43
URI: http://umpir.ump.edu.my/id/eprint/27712
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