Consumer purchase of halal certified product: a quantitative systematic literature review

Muhammad Ashraf, Fauzi (2022) Consumer purchase of halal certified product: a quantitative systematic literature review. Journal of Islamic Marketing, ahead-of-pri. pp. 1-20. ISSN 1759-0833. (Published)

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Abstract

Purpose: This study aims to review relevant studies concerning consumer purchase of halal-certified products. A total of 35 studies related to the consumer purchasing behavior of halal-certified products in top-tier journals have been identified according to the recommended systematic literature review methodology.

Item Type:	Article
Uncontrolled Keywords:	Quantitative, Religiosity, Halal certified product, Muslim and nonMuslim consumer
Subjects:	H Social Sciences > HV Social pathology. Social and public welfare
Faculty/Division:	Faculty of Industrial Management
Depositing User:	Dr. Muhammad Ashraf Fauzi
Date Deposited:	05 Jul 2022 07:53
Last Modified:	05 Jul 2022 07:53
URI:	http://umpir.ump.edu.my/id/eprint/34378
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