Nur Hidayah, Shamsul Azhar and Fadzida, Ismail and Noor Akma, Abu Bakar (2024) Promoting strategic internal communication in governance to enhance employee creativity in organization. Journal of Governance & Integrity, 7 (2). pp. 780-789. ISSN 2600-7479. (Published)
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Abstract
The global construction sector still lacks a full understanding of the significance of communication, resulting in weaknesses in the business process. This principle applies to the building industry as well, as communication breakdowns often lead to financial losses due to unrecognized risks. The objective of this research is to investigate the correlation between organizational communication and the generation of creativity within the organizational governance. The study analyzed 134 questionnaire data gathered from Ipoh, Perak, using the partial least squares structural equation modelling (PLS-SEM) approach. The results indicate that when internal communication and leadership communication in governance are symmetrical, individuals are more likely to receive feedback from a variety of interpersonal sources, including supervisors, colleagues, and peers from different departments. This enhances creativity. The study concludes that communication leadership at the supervisory and senior levels positively impacts the symmetrical system's internal communication, leading to an increase in novel ideas within the organization.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | Employee creativity, Supervisory communication, Internal communication, Feedback-seeking, Governance |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Faculty/Division: | Faculty of Industrial Management Institute of Postgraduate Studies |
| Depositing User: | Miss Amelia Binti Hasan |
| Date Deposited: | 04 Feb 2025 03:51 |
| Last Modified: | 04 Feb 2025 03:51 |
| URI: | http://umpir.ump.edu.my/id/eprint/43735 |
| Download Statistic: | View Download Statistics |
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