Factors influencing purchase intention of cloud-based food delivery

Karmawan, I. Gusti Made and Dwitahthea Susanto, Irenea Jessica and Gui, Anderes and Muhammad Shabir, Shaharudin and Fernando, Yudi and Ikhsan, Ridho Bramulya (2021) Factors influencing purchase intention of cloud-based food delivery. In: 2021 8th International Conference on Information Technology, Computer and Electrical Engineering, ICITACEE 2021. 8th International Conference on Information Technology, Computer and Electrical Engineering, ICITACEE 2021 , 23 - 24 September 2021 , Semarang. pp. 132-136.. ISBN 978-166543998-5 (Published)

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Abstract

The development of technology makes a lot of changes including in the culinary field. Cloud-based food delivery is increasingly used especially in Indonesia. The objective of this research is to find factor influencing purchase intention. The research model was assessed by using SmartPLS from 209 participants who using cloud based delivery food which collect using google form. Therefore, this research was made to find out if the system quality, information quality, service quality of the application affects the user satisfaction of the cloud based food delivery. Seeing the influence of user satisfaction on perceived net benefit and the influence of perceived net benefit on purchase intention with loyalty programme membership as moderation variable. The result show all the hypotheses supported except system quality not positive impact to user satisfaction. To get more purchase intention, marketplace of cloud-based food delivery need to increase user satisfaction, give more benefit for customer and continuous loyalty programme.

Item Type:	Conference or Workshop Item (Lecture)
Additional Information:	Indexed by Scopus
Uncontrolled Keywords:	Information system success; Loyalty programme; Perceived net benefit; Purchase intention; Satisfaction
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management T Technology > T Technology (General)
Faculty/Division:	Faculty of Industrial Management
Depositing User:	Mr Muhamad Firdaus Janih@Jaini
Date Deposited:	30 Oct 2024 04:42
Last Modified:	30 Oct 2024 04:42
URI:	http://umpir.ump.edu.my/id/eprint/42417
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